Sunday, May 15, 2011

The FREE culture of Android: The 62% of apps and games cost 0$


At the end of April 2011 the Android Market had already featured an impressive number of apps, 295,000. 64% of these apps are free, which is above average for one of the major app stores.

The “free” culture of the Android Market has been one of the main characteristics of the Android ecosystem since its launch. Over the last few months there has been a tendency for publishers to try to shift the balance by submitting more paid apps. 
This trend towards paid business models is underlined by an increase in the average selling price of 2% over the last month to reach $3.23 in April.

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